Getting business advice was never this easy! Talk to a Business Expert one-to-one. Join FounderMates.com

Monthly Archives: November 2013

When Should A Startup Approach An Investor

Entrepreneur vs Investor

The unfortunate fact is that though being in the business of risk investments, most VC’s and Angel investors in India are highly risk-averse. This is why start-ups in India struggle [...]

E-Commerce in India – The Current Scenario

E-Commerce Research

Abstract: India, though started late in E-Commerce, did an excellent job in bringing growth to this industry and is already giving physical retail a run for its money. India’s e-commerce market was [...]

Email Marketing – What Makes It Effective?

Email Marketing

I get this out of the blue email from one of my connections on Linkedin and I cannot resist myself from writing this post because time and again one gets [...]

Test Your Startup Team’s Strengths

Thinking Hat Test helps a team to come to a decision effectively by taking a rounded approach to problem solving rather than being driven by individual thinking bias. To be [...]

Aligning Business Strategy to Customer Needs – Kano Model Approach

Kano Model - Quality

To stay competitive and achieve potential growth plans, every business needs to align its business strategy with customer needs and demands. However, customer needs keep changing due to a combination [...]

SEO Whiz Challenge

Share On Facebook If you scored 100, TWEET your score! If you scored 90, TWEET your score! If you scored 80, TWEET your score! If you scored 70, TWEET your score! If you scored [...]

Is It A Good Idea To Copy An Idea?

copy cat

With the cost of starting up a business in the internet industry being so low, we see a lot of startup clones. I have observed this phenomenon to be more [...]

Viral Marketing – An Inexplicable Phenomenon or a Conscious Attempt?

Viral Marketing

Something really interesting has happened in the Social Media space this long Diwali weekend in India. A Bangalore based entrepreneur, Harsha Mv who’s serially used to creating communities on Facebook [...]

What Startups Can Learn From Traditional Family Businesses in India?

Success Key

India’s entrepreneurial activity is at its peak, with tremendous excitement shown by students today to launch new startups. As technology evolves and the cost of starting a business decreases, we [...]

How Should You Outsource Product Development?

outsourcing sign

Have an idea ready to be put into production? Don’t have a technical cofounder who could build the product/service? Thinking you could outsource product development? While having a solution built [...]