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Innovation – What it is NOT

Innovation is not rocket science. It is not about spending big bucks. It is the ability to see the “obvious”. Innovation is a mindset that puts customers at the heart of everything. The most innovative companies have come up with simple observations that have made them world class.

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Innovation - What it is NOT
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Innovation is not rocket science. It is not about spending big bucks. It is the ability to see the "obvious". Innovation is a mindset that puts customers at the heart of everything. The most innovative companies have come up with simple observations that have made them world class.

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